Avoiding the Pitfall: The Real Cost of Ineffective Business Strategy and CRM Strategy
In the realm of business success, much is made of the strategies that lead companies to triumph. Yet, there’s a less told but equally important story: the significant costs of bad business and CRM strategies. At Lumen, with 25 years at the forefront of CRM consulting, we’ve witnessed firsthand the repercussions of strategic missteps and the critical importance of getting it right.
