Advanced CRM Strategy

Blog What is Moneyball? Moneyball is a revolutionary approach to team management and player evaluation that originated in baseball. Popularized by the Oakland Athletics under the leadership of Billy Beane, it leverages advanced statistical analysis to uncover undervalued athletes. By focusing on metrics like on-base percentage and wins above replacement, rather than traditional statistics such … Read more

Blog The Distinction Between a Problem and Its Cause: A Key to Effective B2B Solutions In the realm of B2B sales, distinguishing between a problem and its underlying cause can often blur, leading to misdiagnoses and ineffective solutions. Understanding this distinction is crucial for delivering solutions that not only address the immediate issue but also … Read more

Blog Unlocking Innovation: Embracing Jack Welch’s Legacy for Competitive Advantage An invaluable lesson from the storied tenure of Jack Welch at General Electric (GE) resonates deeply with the ethos of Lumen Business. Welch, renowned for steering GE through an era of unprecedented growth from 1981 to 2001, left behind a legacy marked not just by … Read more